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Whilst studying Communication, I developed a passion for content; the visual aspect in particular caught my attention. This is largely because I previously studied Graphic Design and have been expressing myself creatively through graffiti and street art since my teenage years. After a part-time role as a Content Marketer for an international sports nutrition online shop and a job as a communications specialist, I joined Traffic Today as a Content Strategist in September 2022.
As a Content Strategist, I can combine my passion for (visual) communication and my interest in online marketing to tackle a variety of challenges. I do this, amongst other things, by analysing websites and communication channels, identifying areas for improvement and providing advice, so that the client can achieve even better results.
In addition, I work as a designer within the Content team; in this role, I create visual communication tools that engage and motivate the target audience.
At Traffic Today , we operate according to a unique organisational structure, inspired by Eckart Wintzen’s cell-based principle. This enables us to grow organically and sustainably, without compromising on our culture, expertise and flexibility.