Spanish link building

The Spanish consumer

If you want to succeed in Spain, you need to familiarise yourself thoroughly with Spanish business culture. It is important to bear in mind the regional focus that Spaniards often have – which is hardly surprising, given that Spain is a large country. Each region has its own culture from which Spaniards derive their identity. Differences between regions can be significant. In the south, doing business is far more informal than in the north. Apart from Spanish, people hardly speak a second language. So don’t assume that an English-language online shop will suffice. A Spanish-language online shop is essential. One thing that’s very different in this country compared to the Netherlands is customer service. Much less attention is paid to it here. So this is where you can make a difference!