Anne Beukema

After four enriching years of study, I completed my degree in Tourism Management at Saxion in Deventer. I then started working as a Content Marketer at the VVV to put my dissertation into practice. After a year, I realised that the idea of exploring the world even further was really starting to appeal to me. After three months travelling through Central and South America, I was absolutely ready for a new challenge. I’d already had some experience of the world of online marketing during my studies and would like to explore it further. In 2023, I joined Traffic Today as a Junior Social Advertising Marketer. I have since progressed to Head of Social at Team Rood, where I work with the team to develop strong social advertising strategies.

Recently, I’ve noticed that no two days are the same. One day I’m analysing data, and the next I’m coming up with creative ideas for a new campaign.

Working for different clients across various sectors is challenging, but it also keeps the work dynamic. I find it important to be able to express my creativity in my work, and Traffic Today is the perfect place for that!

Working for a fast-growing company appeals to me because I know I can continue to develop myself. As soon as I joined, I felt immediately welcomed by the team. A balance between hard work and fun team moments is what Traffic Today is all about. After a month on the job, I was lucky enough to be invited along on the annual team outing. This time we went to the Ardennes, with plenty of sporting activities, team-building exercises and free time to get to know everyone better! I’m looking forward to my own development and that of Traffic Today in the coming years.