Niels Cassee

I have been part of the Traffic Today team in Enschede since October 2025. Prior to that, I worked at another local agency for two years. Following its unexpected bankruptcy, a period of uncertainty ensued, but I soon came into contact with Roy, who invited me to pop round to Traffic Today. I was drawn to the fact that they work with several small teams, whilst still possessing the expertise of a larger agency. The fact that knowledge-sharing is a top priority also suited me very well.

At my previous employer, I was a marketing all-rounder, handling everything from strategy to execution and everything in between. At Traffic Today , I’ve been able to bring greater focus to my work by specialising in Social Ads, Google Ads and Google Tag Manager. This allows me to combine strategic insight with specialist execution, keeping my work dynamic and enabling me to continually deepen my expertise.

I consider personal and professional development to be very important. I believe that, as a marketer, you never stop learning, and that it is precisely by embracing new knowledge and challenges that you remain sharp and innovative. At Traffic Today , there’s plenty of scope for growth, through challenging projects, training courses and brainstorming with colleagues who each bring their own expertise to the table. That motivates me to keep getting better at what I do.

In my spare time, I’ve been practising Brazilian Jiu-Jitsu for years, a martial art that combines elements of judo and wrestling. I’m also always on the lookout for the latest music, films and TV series. Whenever I have the time and opportunity, I enjoy travelling to faraway destinations, and I also enjoy getting seriously involved in photography.