Thijs van Hal

Hi! My name is Thijs and I’ve been part of Traffic Today since August 2025. I first came into contact with online marketing whilst studying commercial economics at HAN University of Applied Sciences in Arnhem. I found it so interesting that I took up an internship at an online marketing agency.

During this placement, I learnt about SEO by being responsible for two migrations of internal websites. After this placement, I continued to work part-time at this online marketing agency for a further 5.5 years whilst completing my degree. Here, I gained broad-based experience, but over the years I have come to specialise primarily in SEO.

To this day, I still find the versatility of the SEO profession the most enjoyable aspect. Whether it’s conducting in-depth technical analyses or focusing on the target audience’s problems and solving them through website content. Of course, it goes beyond that; I really enjoy looking at the end customer’s overall experience. As well as SEO, I enjoy working with data and programming, with the latter aimed primarily at speeding up and/or improving processes.

After work, I’m either working out, watching TV series or enjoying a drink with friends. There are loads of series I really like, but the one I simply couldn’t stop watching was Dexter.