Proud partner
Meet Jordin, a passionate Content & CRO Marketer who has been working enthusiastically at Traffic Today for over two years. Since 1 June 2021, Jordin has been applying his talents with us as a specialist in content and conversion optimisation. Alongside his dedication to his profession, his love of music is evident, with a particular fondness for the Red Hot Chili Peppers. With his experience and passion, Jordin is a valuable asset to the team at Traffic Today.

When Jordin was six years old, he bought his first CD with his ‘pocket money’. “A wonderful album by Gigi D’Agostino. L’Amour Toujours blared out of the CD player in my little bedroom every day.” A few years later, he’d be glued to the telly every Sunday watching the music programme ‘Top of the Pops’. That’s where the Red Hot Chili Peppers caught his eye. “YouTube was becoming more and more popular at the time, and by searching for ‘Red Hot Chili Peppers’, I gradually discovered their entire repertoire. So much energy and such brilliant instrumentation: from the age of about ten, I was hooked.”
Whether Jordin needs a boost of energy, a lift, or simply wants to relax, music is always there to energise, help or soothe. “Concerts give me a massive energy boost: I think the powerful sense of community that arises when thousands of people sing together and go wild to the same songs is absolutely brilliant!” According to Jordin, it fosters a sense of camaraderie, regardless of whether he knows his neighbour during the concert.
His passion for music, and in particular for the Red Hot Chili Peppers, has taught him how to harness his creativity and translate it into words on paper. “Music, and the creativity it inspires, enables you to create compelling content that captures the attention of your target audience.” By combining music and work, he has discovered that this approach yields the best results for him.
Jordin almost always works with music playing. “With a varied playlist, ranging from the Slam! Mixmarathon on Fridays to get me in the weekend mood to calmer hits to start the day fresh, I often manage to create the right atmosphere for myself.” He believes that different tasks call for different vibes, so he deliberately adjusts his choice of music to optimise his focus and productivity.
As a young organisation, Traffic Today offers, according to Jordin, a wealth of opportunities for personal and professional growth. “The collegial atmosphere here is incredibly good, where hard work goes hand in hand with a healthy dose of fun. It’s a formula that works well for us.” At Traffic Today , everyone is committed to achieving success, which has resulted in an impressive list of achievements.
Would you like to work alongside Jordin on challenging online marketing projects for the coolest companies? Find out if working at Traffic Today is right for you.
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